Allison Bothley
Business Writing
​Thoughtful, long-form pieces that unpack ideas with clarity and purpose. These samples reflect a mix of research, voice, and narrative flow—written to inform, not just impress.
We already know that effective corporate communications are essential for organizations to thrive, and they’re even more critical during times of change or transformation.
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Neuroscience proves it: emotion is the fastest way to trust, action, and results. Ditch the data dump — this 3-minute read shows why storytelling is the smartest move in business communication.
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​From Baby Boomers to Gen Alpha, today’s workplace is the most diverse it’s ever been. With five generations sharing the same office space (and a sixth just around the corner), aligning everyone around a common vision is tougher than ever. But if you can crack the code of multigenerational communication, it’s a huge advantage.
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A shifting world order. Tariffs back on the table. Markets oscillating between optimism and anxiety. AI dismantling and rebuilding industries in real-time.
The only certainty is that things are uncertain — and your employees are watching all of it unfold, wondering what it means for their jobs, their future, and their sense of stability.
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Whether for brainstorming assistance or getting through the admin stuff we hate, AI is changing how we work—but it’s still up to us to keep it real.​
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The job market, the publishing world, even dating... rejection feels like the mood board of everyone's 2025. But I'm learning to stay in the game, even when the rules keep changing.
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Motherhood is often painted in soft, romantic strokes. The glow of devotion. The quiet sacrifice. The myth of serenity. But the truth—any mother knows—is messier, harder to language. I cherish my sons with a kind of awe. And still, motherhood is only part of who I am, not the whole.
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Amid the constant buzz of distractions and fleeting 8-second attention spans, capturing genuine engagement can feel like a near-impossible feat. But there’s one powerful tool that cuts through the noise: storytelling—a method proven to boost connection and motivation by up to 55%.
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